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Position your brand for
Devote 32 minutes of instruction, plus 2 hours of thoughtful reflection, and change the way you communicate your brand forever.
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You are in the right place because you know...
Having a crystal clear brand identity, purpose & position is the foundation of every successful business.
On the surface, the questions: “Who are you? What do you do, and why? Who do you do it for?” may seem simple, but without taking the time to get acutely clear on your unique, intricate answers, you will continue to struggle.
You're ready to stop ineffective communication for good!
Here's the truth:
If you find yourself struggling to:
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attract new customers
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increase your sales year over year
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know what content to communicate on social media
The problem likely lies in your brand.
Fix it in less than 3 hours of effort.
Give me ~3 hours, and I'll give you...
Learning Outcomes:
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Understand how your personal story creates the heart and soul of your brand
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Clearly identify your brand purpose
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Communicate the tangible & emotional results that you offer your customers
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Identify the people and their values who most directly align with yours
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Authentically connect and forge genuine relationships, to create loyal customers
Upon completion, you will apply your new brand language to all aspects of your marketing:
product/service descriptions | deciding on new offerings | communication & engagement strategy | pricing | tone of voice used in your copy | digital content for your website; socials; newsletters; blog | identify partnerships for collaborations.
Choose the format that works best for you:
Self-directed:
Masterclass: Brand Identity, Purpose & Position
Stop ineffective communication for good!
Included:
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14 guided lessons for a total of 32 mins of instruction
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An accompanying workbook to record answers and guide your progress.
Learning Outcomes:
-
Understand how your personal story creates the heart and soul of your brand
-
Clearly identify your brand purpose
-
Communicate the tangible & emotional results that you offer your customers
-
Identify the people and their values who most directly align with yours
-
Authentically connect and forge genuine relationships, to create loyal customers
$197.00 CAD
Only until October 31!
$99
50%
off
Live cohort:
Masterclass + Cohort:
Brand Identity, Purpose & Position
Increase your learning retention by 69% by joining the Live cohort!
Included:
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3 live 60 min Zoom sessions with Julie + small group
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Opportunity to ask your questions, & get assistance, plus receive added accountability to complete the exercises.
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14 guided lessons for a total of 32 mins of instruction
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An accompanying workbook to record answers and guide your progress.
Cohort Schedule:
Nov. 1 @ noon ADT - Review Module 1: Origin Story
Nov. 8 @ noon ADT - Review Module 2: Brand Purpose
Nov. 15 @ noon ADT - Review Module 3: Ideal Audience
(Session recordings available)
Only until October 31!
$248
50%
off
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I'm so glad I was part of it!
"Beyond the immense amount of valuable information I'm taking away, your infectious optimism & energy made this experience so enjoyable & the boost I needed to be excited about my business again. THANK YOU!"
-Lauren Bonner, Owner
It's always a pleasure working with Julie!
"Her positive attitude is infectious and her marketing strategies opened my eyes to a new way to approach how I conduct business. I learned many new skills in her Small Business Accelerator course that I will put to use in my online business. With so many businesses going digital, the course content was invaluable! Thank you Julie!"
-Tara Mummery, Owner,
Big Heart Fibre Art
